Good For The Monkey (GFTM) is a call to return to what makes us feel alive.

For millions of years, we lived close to the earth — rising with the sun, moving with purpose, resting deeply, eating from the land, playing and finding safety in our tribe. But modern life has pulled us far from that rhythm.

We believe that by reconnecting with our primal roots — not as a trend, but as a truth — we unlock something powerful: a healthier body, a clearer mind, and a more fulfilled life.