THE GFTM PILLARS

The Raw Essentials For Humans To Thrive

They fuel performance, health, happiness, and evolution — the things that actually matter. When you need a mental or physical boost, simply ask yourself- "What's good for the monkey" and think of these pillars.

Sleep

Time when the body and brain detox, recover, rebuild and restore.

Learn More

Fuel

Put the best energy in for the best energy out.

Learn More

Movement

Move like you're made for it — because you are.

Learn More

Protect

Look after yourself, your energy, your people.

Learn More

Ground

Plug back into the earth and feel alive again.

Learn More

Cold

Cold is the ancient reset button. Hit it 3-4 times a week.

Learn More

Sun

Let the sun charge your cells, your soul, your smile.

Learn More

Challenge

Growth occurs outside your comfort zone.

Learn More

Connect

We have relied on communities to build and thrive as humans. Find your tribe.

Learn More

Play

Make time to have fun, enjoy your life.

Learn More

Organic, Eco Friendly Clothing that feels good on your skin.

Shop Now